Ryan Ricketts is a senior program manager at REI (Recreational Equipment, Inc.) in Seattle, Washington, where he leads the technical search engine optimization of REI's digital properties. He also manages the user-generated content (UGC) program for collecting ratings and reviews and Q&A.
Previously, Ryan spent over seven years at Whirlpool Corporation working on digital marketing for brands such as Whirlpool, Maytag, and KitchenAid.
Ryan is an avid traveler, hiker, and runner who is actively trying to complete his "40 Before 40" bucket list. As an ardent minimalist, he believes in owning fewer things and blogs about it at RickettsFish.com.