Ryan Sullivan is Senior Vice President, Performance Services at Performics, the performance marketing arm of Publicis Groupe. Ryan oversees strategy, planning, execution/buying, production, partner management, and operations across all paid, owned, and earned channels, as well as coordination with the agency’s other major practice areas in the US and beyond. During his eight-year tenure with Performics, Ryan has led the agency’s largest client engagements and held a variety of positions, most recently serving as vice president of Client Solutions. He has provided strategic counsel across a range of performance marketing areas for the agency’s Fortune 500 brand clients, applying his technical and business knowledge to improve performance outcomes and access new markets. Ryan’s specific interests include technical optimization, content marketing, search engine marketing, emerging performance channels, and digital marketing logistics. Prior to Performics, Ryan was a technical marketing engineer for Intel Corporation’s Consumer PC Group. He holds a B.S. in Computer Science from Pennsylvania State University.