Rachna is the North America Performance Marketing Lead at Facebook, where she is responsible for the company’s direct response advertising product marketing strategy and execution. Prior to Facebook, Rachna was the VP of Product and Engagement Marketing Strategy at Spark Networks. Her prior experience includes leading product and marketing for Commerce & Marketplaces at AOL. Rachna has done a couple of consumer and business start-ups and also has experience in the wireless industry at Sprint on operational strategies. Her background includes driving revenue, share, and profitability in mobile, digital, and software industries. Rachna received her MBA from the McDonnough School of Business at Georgetown University, an MS from the Foundation for Advanced Education in Sciences (FAES), and a BS (Neurobiology & Physiology) from the University of Maryland.